About Doctor Oculus
At Doctor Oculus, we believe that eyewear should be more than just functional - it should be a reflection of who you are, your style, and your values.
Founded by a seasoned dispensing optician with a passion for craftsmanship and personalised care, Doctor Oculus provides a refreshing alternative to the traditional, clinical optician experience.
The Story of Doctor Oculus
In 2011, I began my career at an independent optician in Coventry, where discovered a love for tailoring lenses and frames to meet individual needs.
This sparked a journey of constant learning, leading me to work with some of the best independents in Coventry, Warwickshire, and Birmingham. But there was always one thing on my mind - creating a space where eyewear the eyewear felt fun, casual, and approachable. And so, Doctor Oculus was born.
A New Kind of Eyewear Experience
Unlike most high street chains, Doctor Oculus offers competitive pricing without compromising on quality. By operating a lean business model, we ensure that costs stay low for you, while every frame is carefully curated from independent designers, made from sustainable materials like bio-acetate and recycled metals.
Our frames aren't just stylish - they’re eco-friendly, built to last, and crafted with thoughtfulness in every detail.
What Makes Us Different?
We’re not just about glasses. We're about creating a place where you feel at home, understood, and ready to walk out wearing eyewear that makes you proud.
Whether you’re a lifelong glasses wearer or someone hesitant to take the plunge, we tailor every frame and lens to fit your unique needs.
Our goal is simple: to make you feel confident and excited about wearing glasses full-time.
The Doctor Oculus Location: A Hub of Creativity
Located in the heart of Digbeth, one of Birmingham’s most vibrant and evolving areas, Doctor Oculus is part of a community that thrives on creativity and independence.
From the stunning street art on Gibb Street to the independent bars, cinema and stores nearby, there's no shortage of inspiration around us.
Plus, with Digbeth transitioning into a dynamic, residential neighborhood, it’s quickly becoming one of the city's most exciting places to live and explore.
The World You Desire Can Be Worn
At Doctor Oculus, we believe in making small changes that can have a big impact. The world you desire - one that’s sustainable, thoughtful, and focused on quality - can be worn, quite literally, through the glasses you choose.
It’s simple, it’s meaningful, and it’s something we’re proud to help you embrace every day.
